Giep franzen og sandra e. Moriarty
This innovative work provides a state-of-the-art overview of current thinking about the development of brand strategy. Unlike other books on branding, it approaches successful brand strategy from both the producer and consumer perspectives. The scie
Mærke: Giep Franzen og Sandra E. Moriarty
Køn: eng
Forsendelsesomkostninger: 39,00 kr.
Leveringstid: 2-3 hverdage
Giep franzen og sandra e. Moriarty
This innovative work provides a state-of-the-art overview of current thinking about the development of brand strategy. Unlike other books
